Blog Posts

Fantasy football – How to pick your team.

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What should a prospective fantasy manager consider when picking their squad and who are the players to watch this season? Guiding principles: Pick players who play: No matter how well someone played at the Copa America, the Under-21 Championships or last season, if they are not guaranteed first-team game time there is little point in having them in the squad. Who will be first-choice striker at Liverpool, how will Manchester United’s midfield look this season now Paul Pogba and

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Innovate don’t imitate

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New projects in general, but in particular ones in radio, fall into one of three categories. 1. You might seek to defeat the market leader. To enter as a challenger, an alternative. Your goal here is to cause someone to switch. 2. You might seek to defend yourself against an aggressive challenger, upgrading or updating your work to keep people from switching. 3. Most difficult. Quite rare and precious is the idea of transformation. Turning someone who isn’t already

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Being a chump is a choice

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To pull off a significant deception, you need two things.  A deceiver and a crowd of people open to being deceived. Once those are present, the deceiver brings out the big lie. For lots of reasons, people are open to looking for shortcuts and a new reality, even if no shortcuts are available. They may have been mistreated, might be struggling, or they may merely be greedy, looking to outdo the other guy. Frustration in the face of the

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Biography

Former Gatecrasher resident DJ Adam Catterall began his radio career in 2005 at Lancashire’s Rock FM. After a highly successful 18 months on 2 different time slots Adam was appointed the stations new breakfast presenter – a position which he kept for 3 and a half years. In this time he won several awards including an Arqiva for Commercial Radio Presenter of the Year and a nomination by the Radio Academy for Radio Personality of the Year in 2008.

In 2010 Adam decided not to renew his contract with Rock FM in order to chase his dream of presenting on BBC Radio 1. That dream was realised in April 2011 when Adam became a regular fixture on the network.

After a successful summer in 2012 presenting at the London Olympic Games Adam decided the time was right to pursue another dream presenting sport and accept the chance to cover Rock and Roll football on Absolute radio with Ian Wright.

Stepping back in to commercial radio caused interest from many radio stations but the offer from Key 103 Manchester was just to tempting to ignore. Adam re-signed for Bauer in January 2013 and after an incredibly successful individual Rajar year for him he quickly moved to their drive show.

TalkSPORT were soon to knock on the door and in February 2015 Adam began to present his weekly ‘Extra Time’ show. Bauer media also wanted to utilise his talent in sports broadcasting and offered the chance to leave Key103 Manchester for Radio City Talk Drive, a daily sports show for Liverpool.

His northern charm is highly engaging and very entertaining. His voice is synonymous with a range of well-known TV brands such as the infamous Foxy Bingo TV advertisement campaigns.

Adam also became the face of the National Lottery Scratchcard TV advertisment campaign in March 2012.

His previous voice work includes ITV2, ITV4, UKTV Home, SKY 1 and Sky 2.